That’s because the regulator deemed these advertisements were likely to mislead or deceive investors.
To be clear, the direction order was for the capital division of Du Val (not the property development arm).
But, as a property investor looking at Du Val advertising, it is worthwhile casting an eagle eye over any marketing claims. This is especially because, from their website, it appears that one marketing team provides support for the entire group.
Du Val challenged the direction order, but the High Court dismissed the appeal in July of this year.
Water main burst
Finally, as a property investor you want to ensure the property you purchase has a solid foundation and that the property is sound.
In November 2021, 500 people had to evacuate their Lakewood Plaza apartments due to a burst water main.
Du Val Portfolio Management company (who oversees the building) put the affected residents in temporary accommodation while repairs were underway.
While this appears to be a one-off event, if you’re considering purchasing a Du Val property, this is something you may like to be aware of and dig further into as part of your due diligence.